This eBook covers the nuts and bolts of digital marketing. It is not a fully comprehensive guide, but an introduction to digital marketing. If you have been in the industry for any amount of time, there may be nothing new here for you. But by subscribing to the newsletter, I do hope to provide information that is useful to you.
Marketing principles are somewhat timeless. But in this eBook we have them outlined in an easy ti understand fashion that any novice can apply what they learn immediately.
The Three M Framework...
you will learn about Market, Message and Media.
Effective Social Media Strategies...
you will learn about Organic vs Paid Content, Conversion and Strategy vs Tactics.
Search Marketing...
you will learn about Search Engine Optimization (SEO) and Pay Per Click (PPC).
You will learn so much more about digital marketing with this free eBook.
I've been a digital marketer in some form or another since 1999 when I bought my first domain name. Since then I have...
I have designed websites
I have managed domain names
I have managed social media
I have some experience to share, and that is what you get!
We cannot promise this will remain free forever. We will be updating it to make it look a little more fancy. The principles in it are somewhat timeless. But when we do, the next edition may cost a few dollars. Just sayin'.
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