The Tools We Use. Recommended for You.
Not every business is ready to hire a full-service agency — and that's okay. These are the platforms and tools we trust, curated by category, so you can build your digital presence on your own terms.
SEO & AI Search
Get found on Google, ChatGPT, Perplexity, and every AI search engine.
Ranked.ai
AI-powered SEO that works while you sleep.
Ranked.ai handles everything — weekly blog content, on-page optimization, backlink acquisition, and Google Business Profile management. Built for the new era of AI search: targets Google, ChatGPT, Gemini, Perplexity, Grok, and Bing simultaneously.
BrightLocal
Local SEO tracking and citation management.
Track your local search rankings, manage citations across 1,400+ directories, and monitor your Google Business Profile performance — all in one dashboard.
Website Builders
Build and manage your own professional website without coding.
WordPress + Divi
The world's most powerful website platform.
WordPress powers 43% of the internet. Pair it with the Divi visual builder and you get a professional, fully customizable website you own completely — no monthly platform fees, no lock-in.
Squarespace
Beautiful templates, all-in-one simplicity.
Squarespace combines hosting, domain, and a drag-and-drop builder in one monthly subscription. Less flexible than WordPress but faster to launch for simple sites.
Web Hosting
Fast, reliable hosting is the foundation of every successful website.
BestWebs.Host
Managed WordPress hosting built for small business.
BestWebs.Host provides fast, secure managed WordPress hosting with daily backups, free SSL, one-click staging, and expert support. Recommended by Avid Target Marketing for all client sites.
Email Marketing
Email still delivers the highest ROI of any digital marketing channel.
Mailchimp
The most recognized name in email marketing.
Mailchimp offers a generous free plan, easy drag-and-drop email builder, audience segmentation, and basic automation. Great starting point for businesses new to email marketing.
Klaviyo
Advanced email + SMS automation for growing businesses.
Klaviyo is the go-to platform for e-commerce and service businesses that want deep segmentation, behavioral triggers, and revenue attribution built in.
Reputation & Reviews
More 5-star reviews mean more customers. Make it automatic.
Birdeye
All-in-one reputation management and review generation.
Birdeye automates review requests via text and email, monitors reviews across 200+ sites, and lets you respond from one inbox. Used by thousands of local businesses.
Podium
Text-based reviews and customer messaging.
Podium focuses on text message communication — review requests, webchat, and payment collection all via SMS. High open rates make it effective for review generation.
Analytics & Tracking
You can't improve what you don't measure.
Google Analytics 4
Free, powerful website analytics from Google.
GA4 tracks every visitor, page, and conversion on your website for free. Understanding your traffic sources and user behavior is the foundation of any data-driven marketing strategy.
Google Search Console
See exactly how Google sees your website.
Search Console shows you which keywords bring visitors to your site, how your pages rank, and any technical issues Google has found. Essential for any SEO effort.
Social Media Management
Schedule posts, track engagement, and manage all your profiles in one place.
Buffer
Simple, clean social scheduling for busy owners.
Buffer lets you schedule posts across Instagram, Facebook, LinkedIn, X, and TikTok from one dashboard. Clean interface, affordable pricing, and a solid free plan.
Later
Visual-first scheduling built for Instagram and TikTok.
Later's visual content calendar makes it easy to plan and preview your Instagram grid before posting. Strong analytics and link-in-bio tools included.